THE BRIEF

Sandbox Brewing is well known in Vancouver’s home brewing circles for their award-winning farmhouse style beers. They created a special saison with rosemary and sage to celebrate the holidays and wanted to create a label that was gift-worthy.

THE SOLUTION

The label imagery references the Star of Bethlehem, and the Sandbox Brewing logo is reimagined as the town’s buildings. Deep greens reflect the key ingredients (rosemary and sage), as well as tie in to the seasonal theme. On the inside of the cap, a rubber seal ‘wreath’ surrounds a festive message.